Can sustainability, as well as an “ethical” theme, give results in terms of performance for companies and be part of the corporate strategy?
This theme, which once was at the margins of business productivity in recent years is becoming increasingly central.
For years it has been debated whether this topic could have really productive implications in terms of company performance.
According to HBR, (as explained in this article) yes it could be a strategic point with excellent results, and it is good news.